Play THE GAME, not the game
"using a big brand playbook for a smaller brand is by far the biggest and most consistent illogical trap businesses fall for"
Somewhere in a past post, I described this problem with a silly little thought experiment. I love basketball, but it makes absolutely ZERO sense for me to copy Lebron's training, skills, and nutrition routine.
1.) I will literally never be even a tiny sliver of the player that he is.
My routines should be calibrated to a normal-ish 40-something very amateur player. Otherwise, I will consistently underperform, lose the will to live, and give up.
2.) Me and LeBron do not have the same resources.
Now, if it wasn't obvious, I do not have a million billion dollars. So I shouldn't even consider that type of budget for my training. Seriously, how dumb would that be?
Lebron and I are playing the same game. But we're not playing the same GAME, ya know?
So, stop comparing, emulating, and idolizing big brands like Nike, Apple, Liquid Death, etc.
You're not playing the same GAME.
✌️Rvw
P.S. Inspo and quote from a recent LinkedIn post (not mine).
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